FFRA aims to boost plastic film recycling rates through education
The Flexible Film Recycling Alliance’s new Plastic Film Recycling Directory will provide resources about where plastic film can be recycled
Aiming to increase plastic film recycling rates across the United States by improving consumer access to recycling collection points, The Flexible Film Recycling Alliance (FFRA) has launched a new Plastic Film Recycling Directory. The directory was created to provide clear educational resources on how and where consumers can responsibly recycle plastic film.
The Flexible Film Recycling Alliance is an initiative of PLASTICS, and is dedicated to improving flexible film recycling by advancing access, education, and recycling rates nationwide. Through its efforts, FFRA seeks to advance a more circular economy for plastic film products.
Increasing consumer information and confidence
"We are excited to launch the Flexible Film Recycling Alliance's Plastic Film Recycling Directory," says PLASTICS vice president of sustainability, Patrick Krieger. "FFRA's priorities include ensuring consumers know where to recycle plastic film and feel confident that their materials are being properly recycled. We believe this directory will play a critical role in increasing plastic film recycling rates across America."
The directory is part of FFRA's commitment to fostering greater transparency, collaboration, and progress in plastic film recycling, says the organization.
FFRA has pledged the following:
- Responsible collaboration: FFRA is developing a verification program in partnership with third parties, and will work closely with collection and recycling partners to maintain integrity in recycling efforts.
- Stakeholder engagement: FFRA will address all constructive inquiries, share its responses publicly, and encourage stakeholders to submit requests to evaluate the alliance's impact.
- Candid transparency: Within two years of the directory's launch, FFRA will publicly share verified data on its impact and progress towards increasing recycling rates.
Retailers and recycling depots collecting plastic film are encouraged to join the directory. For inclusion, contact Kurt Kurzawa at [email protected].
