Circular Solutions Advisors and Plastiks partner to verify recycling reporting with blockchain technology
The partnership aims to deliver transparent, trustworthy recycling data using a blockchain-based platform to promote recycling credibility
With recycling claims being questioned, verifiable data is critical for companies reporting their recycling results. Circular Solutions Advisors (CSA) and Plastiks are combining their recycling expertise with innovative blockchain technology in an effort to demystify reporting with accurate, transparent results. They announced the partnership at the World Recycling Convention in Rome.
"The verification of plastic waste collection and recycling is crucial for ensuring transparency in sustainability efforts and the implementation of the circular economy through blockchain. This guarantees transparency, trust, and prevents greenwashing," explained André Vanyi-Robin, founder and CEO of Plastiks.
Tracing plastic throughout the recycling process has been a challenge for even the most diligent companies. The blockchain-based platform created by Plastiks enables businesses and factories to verify plastic recovery efforts by tracking and documenting collection to reuse.
"Credibility is at the heart of circular economy reporting," said J.T. Marburger, CEO of CSA. "For years, we have helped organizations divert material from landfills and verify their recycling efforts. With this partnership, we are going to a new level, ensuring no step is overlooked."
People often associate blockchain technology with cryptocurrency, but this data-based technology has much broader applications. Blockchain technology securely records recycling transactions, ensuring integrity of the publicly accessible data, and establishing a reliable foundation for reporting of green claims to company stakeholders or for regulatory compliance.